This Momorandum is sponsored by CAROLEE. See Special Offer Below!   
  
 
Why is it that if your child is labeled “nice” by others, you brim with pride and delight… yet being labeled the same in the grown-up corporate world feels at best a backhanded compliment? When (and why) did we actually start believing the axiom that “nice guys (or gals) finish last?”
  
   
That notion may be debunked for good by
THE POWER OF NICE

Written by two of the nation’s top women in advertising whom we happen to know well, The Power of Nice is a new book that persuasively argues the case that nice is not only good for you, it’s good for business.

From their opening anecdote relating how the good cheer of their building’s security guard helped land a major account, authors Linda Kaplan Thaler and Robin Koval (both also mothers) demonstrate that while “nice” may seem simplistic and reflexive, it has a significant power when we consciously harness it.

Some of their best principles and tools include:

  • Positive impressions are like seeds. You plant them and forget about them, but underneath the surface, they’re growing and expanding.
  • You never know. Treat everyone you meet as if she is the most important person in the world û because you never know what could happen or who they could become.
  • Nice must be automatic. You can’t just “turn on” nice when it benefits you. Nice needs to become habit.
  • Bake a bigger pie– and help others get their slice. You often get more of what you wanted in the first place.
  • “Yes” — thinking it, saying it, showing it– is an express route to the top.

More evidence that NICE has power? The book just hit bookstores a week ago and is already becoming a bestseller. Learn more at thepowerofnice.com, where you can test your own NiceQ)… or come meet the authors in person– both Linda and Robin will be featured on the panel of the Executive Moms Fall Luncheon, October 11th (so do something nice for yourself and join us there).

www.thepowerofnice.com
 
   
This Momorandum is sponsored by CAROLEE

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Engraved in five languages û English, French, Spanish, German and Italian. Choose from Mother, Daughter, Baby, Grandmother, Love and Friends. Sterling silver and also in 14K gold over sterling.

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